A second self; the evil twin; the side of us devoid of inhibitions.
Meet Alter Ego - the underground, recklessly indulgent split self of A Poke Theory. By day, we’re one. We love our poke, smoothie bowls, coldpressed juices and the lot. By nightfall, we cave in to the other. Lining up buckets of craft beer, elbows deep in butter and grease, surrendering to the rhythmic sizzle of grilled cheeses.
Be like us. Choose health; choose life.


Be like us. In the dimming lights, the blurred lines; an excuse to give in tonight.

You are the choices you make.
You are the risks you take.

Surrender or control?

Embrace your alter ego.
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